Why Direct Bookings are Such a Hot Topic and How Hotels Are Increasing Them: A Q&A with Triptease

According to a recent ReviewPro webinar survey, 83% of hoteliers said they are focused on converting OTA users into direct bookers. Another poll during the event also found that 59% percent of hoteliers think that their current OTA strategy is just ok. Clearly the path to direct channel bookings is challenging for hospitality professionals, and [...]