5 Basic Rules For Online Reputation Management
Image credit: Unsplash 5 Basic Rules For Online Reputation Management Online reputation management can be a tricky business. It’s a fascinating combination of content marketing, social media monitoring, complaint management, and damage limitation. Sounds [...]
Basic Steps You Need To Cover To Build Your Brand Identity
Basic Steps You Need To Cover To Build Your Brand Identity Your brand is the face of your business. It’s how your customers recognize you and start to build trust, making them feel [...]
6 Examples Of Hotels Who’ve Embraced Digital
Image credit: unsplash 6 Examples Of Hotels Who've Embraced Digital We take a look at 6 examples hotels who have embraced digital marketing and the boom of tech-savvy travelers booking their accommodation online. The [...]
Does your small hotel need Instagram?
Does your small hotel need Instagram? If you are trying to boost your hotel bookings and create more meaningful engagement with your clientele, then the answer to does your small hotel need Instagram is [...]
3 Ways You Can Compete with OTAs’ Multibillion Dollar PPC Adspend
Search for anything related to hotels on Google and an avalanche of OTA pay-per-click (PPC) ads show up, and this happens all day long. You’ve got to be wondering, “How much are these guys spending [...]
Essential SEO tips to improve your Hotels Google Ranking
Essential SEO for Hotels SEO for Hotels, B&B's and Guesthouses can be a confusing mine field especially for a beginner running multiple parts of a business. Confused? To help this blog post will give [...]
Why WordPress Websites Are the Go-To for Savvy Hoteliers
It’s hard to overstate the importance of a good hotel website. These days, of course, a lot of attention’s paid to the wild world of social media, and certainly platforms such as Facebook and Twitter [...]
Emerging Trends: Does Your Hotel Need a Chatbot?
2016 has been called the year of the chatbot, and whether you realize it or not, you’ve likely already interacted with one. If you’ve ever asked Siri or Google Now a question, you have [...]
Fill Need Times with Targeted Email Campaigns
Email campaigns are a dime a dozen, but they remain in play because they’re effective. In fact, many of our clients see some great direct returns from email campaigns, even campaigns that aren’t necessarily [...]
Ways Hotels Can Compete Through Digital Marketing
Ways Hotels Can Compete Through Digital Marketing Times are tough for independent hotels. Online travel agents steal a heap of the online traffic and it seems impossible to create a strategy to compete with [...]
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